In this episode, Andrea Butler interviews Cassandra de Iongh about reducing unconscious bias.
Cassandra is the Director of People Operations for ProCogia, a Data Science consulting company. After moving to Vancouver from South Africa in 2016, she decided to switch things up and get into recruiting after an interesting progression as a consumer marketer, and formerly an artist. The common theme running through each of these roles is the ability to see the bigger picture and make meaningful connections, be it between consumer and product, or culture and company. Cassandra leads with empathy and heart, allowing her to unpack and peel open uncomfortable topics, creating a safe space for vulnerability. Her greatest asset is her ability to build confidence in people, leveraging the strengths of her team and driving self-awareness in the workplace.